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// BarelyArtificialApp-002

Social Media PA

Your virtual PA for social media. Plans what to post, drafts it with you, and tracks whether it actually worked. One board that takes an idea from "we should post about this" through to posted and rated, across every platform you use.

It's not a demo or a mockup. This is the exact tool Barely Artificial uses to plan its own social media, every week.

What it does

From idea to posted, on one board.

// for planning & tracking
  • A Kanban board that mirrors how a post actually gets made: Idea, Planning, Creating, Ready to Post, Scheduled, Posted, Cancelled. Drag a card to move it on, no forms to fill in for a simple status change
  • Every post auto-calculates its own "start creating by" date from your lead time, so nothing gets left until the day before
  • Campaigns group related posts together, and can auto-generate a whole batch of placeholder posts spaced across a date range and a preferred day of the week in one go
  • A calendar view lays out everything with a post date by month, so posting gaps and overloaded days are obvious at a glance
  • A dashboard that surfaces what actually needs attention this week, plus performance insights on which tone and platform get you the best engagement, built from your own posting history
  • A lightweight review flow: flag a post and a note for a teammate, they approve it or send it back with changes, no separate tool needed
  • Reusable templates for the posts you make again and again, and a Quick Idea box that captures a thought in one step from anywhere in the app, ready to flesh out later
  • Up to five people can share one deployment with their own login, all looking at the same board
  • Every advanced piece, campaigns, templates, the review flow, AI itself, can be switched off in Settings, so a business that only needs the basics gets an app that stays simple
// for AI-assisted content
  • Describe what you want to post about and AI drafts several caption options in distinct tones (warm, snappy, funny, bold, professional), each with a one-line note on why that angle fits your brand
  • Posting the same news to more than one platform? AI writes a separate variant tailored to each one: concise and hashtag-friendly for Instagram, no hashtag stuffing for LinkedIn, punchy for X, kept as its own tab, not overwritten
  • Not sure what to post about? AI suggests ideas that factor in the season, upcoming holidays and what's relevant to your industry right now, not just generic evergreen advice
  • On-brand graphics generated from your post's content and your Brand Kit's colours and style, automatically sized to suit the platform: square, portrait or landscape
  • A hashtag library that learns which tags you actually use and suggests them again, and full version history on every AI-drafted caption so an earlier draft is never really gone

Why it's built differently

Built to save actual hours, not add busywork.

Most social planning tools are either a spreadsheet with extra steps or a scheduling tool that assumes you've already written everything. This one starts a step earlier, with "I know roughly what I want to say," and gets you from there to a finished, on-brand post, without ever posting on your behalf.

It's fast (built on Firebase, so there's no server to manage or patch), it works properly on a phone as well as a desktop, and because it's built and maintained by an AI consultancy, you're not just buying software. You're buying the people who know how to get the most out of it.

See it for real

Real interface, realistic data, no mockups.

The Posts board, showing post cards moving through Idea, Planning, Creating, Ready to Post, Scheduled and Cancelled.

The board that takes a post from first idea to posted — drag a card to move it on.

The post editor with AI Assist open, showing several caption tone options generated from a brief.

Describe what you want to post about, and AI drafts several options — pick the one that sounds like you.

The Calendar view, showing posts laid out across a month by status colour.

Every post with a date, laid out by month — gaps and overloaded days, visible at a glance.

An AI-generated on-brand graphic alongside its caption, hashtags and a live Instagram preview.

On-brand graphics generated from your post's content, with a live preview before you publish.

The Dashboard, showing active posts, campaigns and what needs attention in the next 14 days.

What needs attention this week, all in one place.

Worth knowing

It won't post for you, out of the box.

Every major social platform gates automated posting behind its own developer approval process, some longer than others. Meta specifically requires app review before any tool can publish to Instagram or Facebook on your behalf. Out of the box, Social Media PA gets a post drafted, on-brand and approved, then it's a simple copy and paste from the app into the social platform itself, a couple of clicks, not a chore.

If you want genuine one-click publishing from inside the app, we can look at getting the right API access approved for your accounts specifically. That's a "Branded to you" or "Built around you" conversation below, not something switched on by default.

How you can have it

Three ways to get it working for your business.

01

Out of the box

Deployed and ready to use, as it stands today.

02

Branded to you

Same functionality, restyled with your colours, your logo and your copy, so it looks like your own product from the first login.

03

Built around you

Features added, removed or changed to match exactly how your business works. This route needs a proper scoping conversation first, since the amount of work depends entirely on what you need.

Which fits your business?

Book a call to talk it through.

Book a free discovery call